Every call, question, and quote request — answered.
Your website should be bringing you work, even at 6pm on a Friday. I build it, run it, and keep it working for one flat monthly fee. Fixed prices, published below. You own everything.
Three things, done properly.
Websites that sell
Custom-designed, fast, mobile-first sites built to turn Orlando searches into calls, bookings, and quote requests — not brochures.
AI that does a job
Assistants that answer at 6pm, text back missed calls, take intake overnight, and handle the office work that eats your team's afternoons.
Everything, kept running
Monitoring, backups, security patches, content changes, and monthly AI tuning under one plan with response times in writing.
Built for owner-operated businesses
If your customers are in Central Florida, this is for you.- HVAC & plumbing
- Roofing & exteriors
- Law & accounting
- Med spas & dental
- Restaurants
- Real estate
- Auto & detail
- Gyms & studios
- Home services
A fixed-price build to start. A flat monthly fee to keep it working.
Your site and AI are priced up front and delivered on a date. After launch, one monthly number covers hosting, security, changes, and tuning — no hourly surprises. Cancel any month and everything transfers to you.
The number on this page is the number on the invoice.
- Custom design, no template
- Copy written for you
- Local SEO foundation + Google Business Profile
- Contact & quote forms that text you
- Analytics & call tracking
- Everything in Launch
- A page for every service you sell
- Online booking or quote flow
- Reviews pulled in automatically
- AI assistant included — answers & books jobs 24/7
- Everything in Complete
- A page for every city you serve
- Store or full booking system
- Wired to your CRM & calendar
- Two AI workflows of your choice
Named by the job, not the tech.
Each one is a fixed-price deployment plus a flat monthly fee. They work standalone on any existing site or phone system.
Deployments
Fixed price, then a flat monthly fee.What every deployment includes
Every AI project, no exceptions.One flat monthly fee. Everything stays fast, secure, and answered.
This is the part most web guys skip and most agencies overcharge for. Your plan covers the infrastructure, the security, the changes, and the AI tuning — with response times in writing. Month to month, cancel anytime, and everything transfers to you cleanly if you go.
| Feature | Care $99/mo | Care Plus $299/mo | Partner $749/mo |
|---|---|---|---|
| Hosting & SSLFast managed hosting, certificate, domain management | Included | Included | Included |
| Security & backupsDaily backups, patching, malware monitoring | Daily | Daily | Daily + staging |
| Uptime monitoringI usually know it's down before you do | 24/7 | 24/7 | 24/7 |
| Content changesEdits, photos, hours, staff, menu & price updates | Small edits | 2 hrs/mo | 5 hrs/mo |
| Local SEORankings, Google Business Profile, citations | — | Ongoing | Ongoing + content |
| New pagesService pages, city pages, campaign landers | — | 1 per quarter | On request |
| AI assistant tuningTranscript review, retraining, new answers | Kept running | Monthly | Weekly |
| ReportingCalls, leads, rankings, AI conversations — one page | — | Monthly | Monthly + quarterly call |
| Response timeIn writing. Business hours, Mon–Fri. | 2 business days | Next business day | Same day |
| Emergency lineSite down, AI misbehaving, security event | Best effort | 4-hour response | 4-hour, incl. weekends |
Four weeks from handshake to a working system.
Walkthrough & fixed quote
30 minutes at your business or on a call. I learn how work actually comes in; you get a one-page fixed quote within 48 hours.
Design & content
I draft the design and write the copy from your walkthrough. One revision round, over a screen-share, not a 40-email thread.
Build & AI training
Site built, assistant trained on your services and pricing, guardrails written for your sign-off. You test-drive on a private link.
Launch, supervised
We go live. For two weeks I read every AI conversation daily and tune it. Then your managed plan takes over.
What I put in writing
The stuff agencies make you ask about.You own everything
Domain, site, code, content, accounts — registered in your name from day one. If we part ways, I hand over every password within 5 business days.
Fixed means fixed
The quoted price is the invoiced price. Scope changes get a written change order before any new work — never a surprise line item after.
Your AI never freelances
It works from an approved playbook: what it can say, what it can't promise, when it hands off to a human. You sign off before launch and can change the rules anytime.
One accountable human
No account managers, no offshore ticket queue. The person who built your system is the person who answers when you call. That's the whole point.
One accountable human. This one.

Tobias Edwards has spent 15 years helping businesses win work — from small-business sales and marketing to enterprise technology, on both sides of the table: selling the software and building it. Every page, form, and assistant here is built by someone who knows what a lead is worth and what it costs to lose one.
He's AI-native, with live deployments running today: customer-facing chat assistants, internal agents handling real operational work, and personal AI twins trained on a specific person's knowledge and voice. Nothing on this page is an idea. It's all running.
$500 off any build, plus 3 months of Care Plus on me.
I'm taking ten local businesses at founding pricing to build the Orlando portfolio. It starts with a free 30-minute walkthrough at your place of business — you get a one-page fixed quote within 48 hours, whether or not you hire me.